Email marketing

Reveal Based Marketing in 2 minutes

By |December 4th, 2014|

Reveal Based Marketing flips marketing on its side by adding perceived value to otherwise “normal messages.” Instead of giving consumers messages for ‘nothing’ it conceals them, requiring an action to be revealed.

The missing opportunities in transactional email – interview with Mia Papanicolaou

By |November 24th, 2011|

Interview with transactional email messaging expert Mia Papanicolaou from Striata

Email Marketing Day @Your Desk A Massive Success

By |October 11th, 2011|

The Email Marketing Day @Your Desk was a massive success with a recommendation rate of 99%

Anders Frankel from Apsis says KISS is key to success

By |October 6th, 2011|

Interview with the CEO of Apsis Email marketing, survey and newsletter software company from Sweden. Hear what Anders Frankel has to say

Marketing interview with Rui M. Nunes from Media Response Group

By |August 21st, 2011|

Markedu interviews country manager Rui M. Nunes from Media Response Group about his views on marketing today

Top 10 Multichannel Marketing Pairs for marketers

By |May 7th, 2010|

Multichannel marketing is very effective and proves great ROMI. Check these numbers

Most email marketers do not capture preferences. Do you?

By |May 7th, 2010|

Email marketers are not focused at capturing preferences. A change of attitude is needed, says Michael Leander

Hot Marketing Acronyms: Bounce Rate related to Email Marketing

By |April 30th, 2009|

This article provides you with a brief overview of the definition of bounce rate, touches slightly on the deliverability issue and reveals some stats about the matter.

[%%LINKS%%]