This framework prepared by by Awareness, Inc allows marketers to take advantage of ‘big data’ in a big way, providing a guide to turning social data into a business asset.
With Google Plus search is changing dramatically. Google are clearly putting Google Plus front and center and favoring content from Google own platforms over the likes of Twitter, Facebook and others. Read this brief introduction and see Rand Fishkin’s brilliant explanation below.
An interview with B2B marketing guru Jonathan Winch Michael Leander interviews Jonathan Winch, B2B marketing expert and a co-author of “The Death of Propaganda”, a new book that expounds a new strategic B2B marketing framework based on three “voices” – Voice of Company, Voice of Customer, and Voice of Industry. Released in just 500 copies [...]
Markedu’s founder talked to transactional email expert Mia Papanicolaou from Striata. The interview is part of our interview series about the people whom matter in marketing. If you recognize Mia Papanicolaou’s name, it might be because she was one of the selected experts Markedu invited to present at the Email Marketing Day @Your Desk. We [...]
At Markedu we are busy interviewing some of the best and brightest from the world of digital and direct marketing. In this brief interview you can hear what Anders Frankel the founder of the market leading email marketing service provider in Scandinavia – have to say about the success of his company Apsis. The Skype [...]
Markedu has set out to interview direct & digital marketers who innovative our industry in some shape or form. In this interview you can meet Brian Mdluli– the CEO of th Direct Marketing Association of South Africa. » You can see an interview with Marian Seitan of the Romanian Direct Marketing Association here » Go [...]
Markedu has set out to interview direct & digital marketers who innovative our industry in some shape or form. In this interview you can meet Matjaz Vracko – the President of the Slovenian Direct Marketing Association » Read the interview with Brian Mdluli of the Association of Direct Marketing South Africa » You can see [...]
Markedu asked Norwegian direct marketer and copywriter Øystein Svaröd to give his viewpoint on what is happening in the glorious world of direct and digital marketing. You can experience Oystein Svaröd at one of Markedu’s webinars – see the list here In the world of communications we have seen a convergence between technologies and the [...]