The Age of Customer Experience Webinar Series

Webinar: Content in context and how to profile, score, and track customers to enhance the customer journey and create customers for life

How Experience Marketing will help you create Customers For Life !

This final webinar in the Age of Customer Experience webinar series is all about content in context. Hear why content matters and why profiling, scoring, and tracking customers is an important prerequisite to understand which content to serve to whom and when.

In this free webinar, you will get the do’s and don’ts when it comes to content in context and creating the most relevant content in order to enhance the customer journey and attract and maintain customers for life. Finally, we look into frequency and OTS of content.

A real-life case will exemplify how they create the best content for their customers, and will provide a roadmap on how to get started.

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See all webinars in the series

This webinar is part of The Age of Customer Experience webinar series

The Age of Customer Experience free webinar series is supported by Sitecore. The series is intended to help marketers truly own their customers’ experiences with brands and deliver extraordinary experiences customers will value – every time they engage with them.

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About the Speakers: Content in context and how to profile, score, and track customers to enhance the customer journey and create customers for life webinar

Michael Leander

Michael Leander

An award winning speaker and trainer, Michael Leander is a multichannel marketing advocate. He has consulted global and local brands on business critical projects involving digital transformation, customer experience improvement design and marketing automation. Learn more about Michael Leander on his homepage here or on LinkedIn here 

Jeppe Voigt - Customer Experience Director at DIS/PLAY

Jeppe Voigt – Customer Experience Director at DIS/PLAY

Jeppe Voigt has many years of experience with combining insights, technology and data to deliver unique customer experience across touchpoints. Jeppe Voigt has until recently been working for The world’s number one integrated leisure tourism group TUI focused on making travel experience special.

This free webinar is brought to you in collaboration with Sitecore

Sitecore is the global leader in customer experience management that lets marketers own the experience they deliver to their customers and prospects. Go here to learn more about Sitecore

Attend this FREE webinar on 15 September 2015, 10:30 Stockholm time

Times indicated above are in CET – Central European Time. See your time zone below

BST 09:30h – London, Lisbon | CET 10:30h  – Berlin, Stockholm, Copenhagen, Helsinki, Oslo, Madrid, Paris

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Registration: Content in context and how to profile, score, and track customers to enhance the customer journey and create customers for life

Date: Tuesday 15 September 2015 at 10:30 Stockholm time | Speaker: Michael Leander and guest speaker

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What other’s say about Markedu’s webinars!

Haven't thought that a webinar can be that intriguing and interactive. Great insights presented in a compelling way.

This web-seminar was very useful and most of all relevant in terms of the activities that we implement in our work... I will definitely attend more web-seminars in the future.

The web-seminar format is a very nice idea! It's something more than presentation - speakers were answering questions and the atmosphere was very friendly. I truly enjoyed it.