Infographic by computer school.org

The Digital Marketing Seminar in Cairo in February were covered widely by Egyptian media including TV

Read some articles bellow

DMS Horeyati Sunday 21 Feb. 2010 Michael Leander

DMS Daily News 22 Feb. 2010 Michael Leander

DMS El Gomhoreya 22 Feb. 2010 Michael Leander

DMS El Gomhoreya 22-Feb. 2010

http://www.almasryalyoum.com – Michael Leander

http://www.almasryalyoum.com – Ahmed Sabry

http://www.almasryalyoum.com – MarcoAndel

So machen Sie Besucher zu Kunden. Spezielle Taktiken und Strategien beschleunigen die Conversion Rate und fördern Ihren Umsatz. Dieses Webseminar zeigt wie es geht.

Kai Radanitsch, Spezialist für Conversion-Optimierung, zeigt Ihnen, wie sie die Wertschöpfung Ihrer Online Investments steigern können und stellt Ihnen eine Vielfalt an sehr effektiven Techniken dazu vor. Sein Web-Seminar findet am March 17, 2010 at 09:30 CET (08:30 London / 11:30 Moscow).

In diesem Webseminar lernen Sie, wie Sie die Conversion Elemente auch auf Ihrer Website treffsicher einsetzen und dadurch die Effektivität Ihres Online Investments steigern.

Fact 1: Generating Verkehr wird immer teurer. Selbst geringfügige Erhöhungen in der Umstellung können Erhöhen Sie Ihre Kampagnen-ROI.

Fact 2: Sie können Ihre Website oder Zielseite Wirksamkeit von 5% bis 25% leicht durch Anwendung einer Reihe von bewährten Techniken

Fact 3: Dieses Seminar wird Ihnen schnell Richtung

ISehen Sie:

• Wie Sie mehr Nutzer zur Bestellung Ihres Newsletters animieren, mehr Anfragen anregen und Ihre Online Verkäufe erhöhen
• Was Sie bei der Erstellung effektiver Landingpages beachten müssen
• Wie sich die strategische Ausrichtung von Text, Bildern und Formularen auswirkt
• Überraschende Beispiele von Websites und Landingpages
• wie Sie Ihre Online Marketing Kampagnen systematisch effektiver gestalten

Dieses Web-Seminar zeigt Ihnen, wie Sie mit sehr geringem Aufwand bessere Ergebnisse erzielen können. Es geht dabei, wie Herr Radanitsch so schön sagt, “nicht um den Kauf neuer Möbel sondern um die Umstellung derer, die Sie schon haben.“

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Dieses Seminar ist am 17. März um 13.30 Uhr auch in englischer Sprache erhältlich.

Über den Referenten:

Kai Radanitsch gehört zu einer neuen Generation von eBusiness Beratern, die für Ihre Arbeitsweise als CHIFF bekannt sind: Clever, High Quality, Innovative, Friendly and Fun. Diese Berater haben starken akademischen Hintergrund und sind mit dem Internet aufgewachsen. Kennen die dunklen wie die lukrativen Seiten des Mediums. Haben viel ausprobiet, sind oftmals gescheitert und haben unglaubliche Erfolge gefeiert.

Kai Radanitsch ist Diplom-Informatiker und eBusiness Berater. Seit über 14 Jahren berät er Unternehmen wie Red Bull, Nokia, T-Mobile, Renault in ihrer eBusiness Strategie.

Web Usability und Interface Design gepaart mit wirtschaftlichem Hintergrund bilden die Basis für lukrative Pricing Strategien und Wertschöpfungsmodelle der strategischen Weboptimierung.

Nach 10 Jahren praktischer Erfahrung gründete Kai Radanitsch eBusinessLab. Eine Beratungsfirma speziell auf die Bedürfnisse von Online Marketing und eBusiness Managern abgestimmt. Mit einem umfangreichen Toolset von praxiserprobten Managementmethoden, effektiven Strategien und psychologischen Taktiken werden die Websites systematisch optimiert um die Gewinne abzusichern und die Profitabilität weiter auszubauen.

Maximize the effectiveness of your website and landing pages by 5, 15, 25% with conversion optimization tactics – Learn how at this webinar.

On March 17, 2010 at 13:30 CET (10:30 Rio de Janeiro / 12:30 London / 14:30 Cairo / 15:30 Moscow / 20:30 Singapore), The European conversion optimization and usability expert Kai Radanitsch will introduce you to a number of highly effective conversion techniques.

If you are like most marketers, you want to optimize your website and landing pages to convert the highest possible number of people to react.

Fact 1: Generating traffic is becoming increasingly expensive. Even small increases in conversion can improve your campaign ROI.

Fact 2: You can increase your website or landing page effectiveness by 5% to 25% easily by applying a set of proven techniques

Fact 3: This seminar will give you direction fast

Attend this webinar to:

• Know how to improve your conversion rates for newsletter sign-up, sales, registrations, downloads and more
• Learn things you need to consider in order to create the most effective landing page flow
• See the impact of the right copy, images and forms
• See highly surprising test results
• Know how to get the most from your advertising spend by increasing your conversion efficiency

This webinar will show you how to get better results from a very small investment. As Mr. Radanitsch puts it “this is not about buying new furniture, but re-arranging what you already have”

This web seminar is also available in the German language on March 17 at 09:30 CET

Speaker Bio

Kai Radanitsch is a Web Optimization Specialist with 14 years hands-on experience in usability, interface design and economic eBusiness topics such as pricing strategies, revenue modeling and behavioral targeting.

At previous webinars his presentations were rated outstanding by attendees from more than 20 countries.
He holds a master degree in Computer Science and has international experience in web optimization having worked with clients such as Red Bull, T-Mobile, Renault or Nokia.

After 10 years of experience in leading positions of web agencies, he founded eBusinessLab, a consultancy firm specially addressing online marketing- and eBusiness managers by providing them with strategies and tactics to improve their web profitability. He is also associated to Fokus Integrated.

Urs E. Gattiker, Ph.D.

A Webinar for corporate bloggers on March 11, 2010. Learn the newest techniques to attract and engage your readers, customers and leads. Get ideas, see examples and gain valuable insights on how social media benchmarking and actionable metrics can deliver highly qualified leads to your sales department.

In this webinar you will learn the newest techniques for effective blogging and nurturing engagement with both clients and casual readers. You will hear ideas, see examples and get valuable insight into how a benchmarking program can deliver highly qualified content to increase your customer engagement levels.

On March 11, 2010 at 10:30 CET (07:30 Rio de Janeiro / 09:30 London / 11:30 Cairo / 12:30 Moscow / 17:30 Singapore), you are invited to see how successful corporate bloggers attract, nurture and foster better engagement. Social media expert and speaker Urs E. Gattiker will show you how easy it is to improve your blogging and communication strategies, processes and practices by using the newest blogging and benchmarking techniques to increase your company’s impact on the web.

No matter what size your company, or your industry, this webinar will teach you important and highly effective blogging and social media marketing techniques and will inspire you to create a number of new social media strategies.

Blogging, Facebook, and Twitter are about capturing social media analytics and interpreting them wisely and in context. This webinar reveals the latest trends to gain valuable insight.

Attend this webinar to:

• understand benchmarking and why actionable metrics are important to improving performance
• learn how to develop an analytics program that delivers insight, not hindsight
• learn what you should effectively measure to make strategic decisions
• see how you can effectively leverage ‘push’ and ‘pull’ marketing with your blog
• know which analytics to measure and which ones to put aside
• learn from mini cases of blogs included in the FT ComMetrics Blog Index
• understand why social media and corporate blogging are effective and necessary
• learn how to get started and avoid common beginner’s mistakes

Speaker:

Urs E. Gattiker, Ph.D.

Urs E. Gattiker, Ph.D., is a highly experienced social media enthusiast, author and blogger. He is both a founder and Chief Executive Officer of CyTRAP Labs GmbH. CyTRAP Labs provides corporate governance and social media services to organizations worldwide and its ComMetrics division is a trail blazer in social media analytics (e.g., developing the FT ComMetrics Blog Index – the industry standard for ranking corporate blogs of FT Global 500 and Fortune 500 companies).

Your advantage

You will receive a benchmarking guide (out of the ComMetrics eBook Series) that will help you develop actionable metrics for your corporate blog and, as importantly, empower you to successfully communicate results based on five Key Performance Indicators (KPIs) for your blog.

Your bonus

Free subscription to the My.ComMetrics.com Benchmarking Tool – measure and compare blog performance against competitors.

Offering full program flexibility, the format of the seminar is desiged to allow delegates to attend the full 2 day program or just parts of it. Says Ron Joron, CEO of RJTulip: “With the fast growth of internet usage in Egypt, we are to bring this program to Cairo. Based on the evaluation of a similar internet marketing seminar in Limassol, Cyprus in November, we expect a highly successful event. It is very likely that we will wish to repeat the internet marketing seminar in Cairo as well as bring it to other cities in the region”