29 Proven Techniques Actionable Digital Marketing Seminar in Sofia, Bulgaria

29 Proven Techniques Actionable Digital Marketing Seminar in Sofia, Bulgaria 2017-11-20T00:22:52+00:00

Digital Marketing Seminar in Sofia, Bulgaria gives you 29 techniques and tips you can implement immediately

Michael Leander’s new 29 Proven Techniques Actionable Digital Marketing Seminar will come to Sofia, Bulgaria on 20 February 2013. Attending will help you increase your digital marketing results quickly.

Too many seminars talks about what you should do, but not how you should do it. This Michael Leander digital marketing seminar is different !

The 29 Proven Techniques Actionable Digital Marketing Seminar Sofia teaches you how to do the little things that makes a real and almost immediate impact on the effect of your digital marketing activities.

In this actionable digital marketing seminar, you will learn from award winning speaker  Michael Leander and guest speaker Hristo Radichev from Mediapost Hit Mail.

When: 20 February 2013 from 09:30 – 17:00
Price in EUR: 1 person €219 / 2 people €179 pr. person / 3 people or more €159 pr. person
Prices excl. sales tax, but includes all course materials and meals as well as 5 credits towards the Digital Marketing Academy Certificate.

Take a look at the preliminary agenda for this highly actionable marketing seminar in Sofia. Agenda is subject to moderate changes without notice based on attendee wishes)

1. How you overcome the new marketing obstacle  with no additional marketing investments

  • What is changing in buying behavior and how do you meet and overcome these changes
  •  What is ZMOT and how do you create a new marketing methodology to meet these challenges

2. Improve your web presence through the website funnel approach and turn your website from cost center to profit center

  • At the digital marketing seminar in Sofia, you will learn how to convert more visitors to action by using the 3 step funnel approach
  • See how you easily increase the conversion rate from each and every page of your website with just a few easy tweeks
  • Learn how blogging can increase customer acquisition and retention by following Michael Leander’s simply methodology
  • See how you increase conversion rates of your landing/campaign pages simply by putting a few powerful techniques into play

This part will also feature live website review and critique of up to 5 attendee websites.

3. Proven methods for testing digital marketing and online advertising will easily increase your effect

  • How to get higher open and click rates for your e-mails?
  • Learn how to test banners and achieve remarkable results
  • See how you can test Facebook Ads when building a Facebook fans community and for tapping into the huge Facebook population to accomplish your marketing objective

This session will be delivered by direct- and digital marketing expert Hristo Radichev

4. Integrate social in your core marketing processes with the 3 C’s and get results your competitors only dream about

  • 3 ways to increase reach through social as an integrated part of your marketing processes
  • How to plan, seed and monitor your social media content for maximum traction with less efforts
  • The social business thinking approach based on the 3 C’s; Care, Content and Customization and how that will impact your business, not just your marketing

5. Content marketing: Create a winning content concept that will attract and retain an engaged audience in Facebook, LinkedIn, Twitter etc.

  • How to design a compelling content concept that will attract and retain your target audience
  • The 5 step winning formula to a winning content marketing strategy
  • How to deliver on your content concept, get eye-balls on your messages and measure your success
  • Understand the fundamental concepts for success in social media and how cross-promotion can increase the effect of your social media marketing investments
  • Get behind the proven formula for FTF – frequency, timing and follow-up

7. Mobility: How to reach a growing mobile audience on the go via smart mobile advertising and mobile Apps

  • What you need to know about your mobile audience, and 3 steps you can take to engage them effectively
  • Why are apps for mobile and tablets popular, and what you can do to tap into this high growth market
  • Key lessons learned so far about mobile interactions in the Bulgarian market

8. Increase the effect of your permission based email marketing efforts

  • 7 things you can do right away to increase the success of your email marketing program
  • The 3 step process to increase subscription numbers with little or no budget regardless of your industry

9. Common mistakes in digital marketing – myths vs. reality

  • What’s wrong in your e-mailing campaigns?
  • Why ignoring your database could be disastrous for your results?
  • Content is still the King – what you shouldn’t do with it?
  • Get a list of small hints that will improve immediately your digital marketing results!

This session will be delivered by direct- and digital marketing expert Hristo Radichev

10. Super customized session with 45 minutes of marketing improvement tips specifically addressing attendee questions

  • The contents of this session will be designed to match the demand of the actual audience attending. (everyone who registers will receive a survey a few days before the event).

How much, where and when?

When: 20 February 2013 from 09:30 – 17:00
Where: Sofia, Bulgaria
Price in EUR: 1 person €219, 2 people €179 pr. person, 3 people or more €159 pr. person

Prices excl. sales tax, but includes all course materials and meals as well as 5 credits towards the Digital Marketing Academy Certificate. Invoiced will be issued and payment made to Mediapost Hitmail Bulgaria.

How to register?

The seminar is co-organized by Mediapost Hit Mail Bulgaria. You can register or address any questions you may have direct to Ms. Valentina Marinova valentina.marinova@mediaposthitmail.bg or call Mediapost Hit Mail  Bulgaria on +359 2 962 86 29

If you want more information about this digital marketing event in Sofia, contact Michael Leander directly at michael@michaelleander.me or follow the updates on Facebook, Linkedin and Twitter.

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